It's all about the relationship first. Many newbie business owners give a proposal to anyone that they think seems interested in their services. That is an easy way to waste your time. Before you submit a proposal, you should have already developed a strong relationship with the buyer and showed the value that you are going to deliver. Your proposal should be a reiteration of that value and relationship and should only be submitted when you know that you are going to make the sale.
Working from this generally outline, you can then break down the overall content into smaller articles that are easily digestible by readers. These can then fit into the various boxes and subheadings of the newsletter templates, for an attractive visual layout. It's recommended to break this information down into even smaller bits and pieces, including the use of bullet points and smaller boxes of facts and figures. Graphical information is helpful for business newsletters or the illustration of sales figures. These are just a few of the ways to show your message in an appealing way, which is helped along with the use of the templates.