Remind them why they need you. Your proposal should immediately remind the prospect of what their problem is and why they are talking to you in the first place. In other words, you should immediately start your proposal off with the pain your prospect is feeling. Are they not making enough sales? Is their message not getting out to their audience? Could their life_savings be in jeopardy? They are talking to you for a reason.
Would you like to get enough ideas for your scrapbook album? You'll be able to find a lot of these which includes templates that would help you a lot in creating a very good work of art. Since this scrapbook album would be a treasured part of those memories that you will have to cherish in the time yet to come, you better be creative in accomplishing this.